Market research report on clothing and footwear in Ukraine. 2025 year
| Date of Preparation: | January 2025 year |
| Number of pages: | 27, Arial, 1 interval, 10 skittles |
| Graphs and charts: | 5 |
| Tables: | 7 |
| Payment method: | prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General characteristics of the clothing and footwear market in Ukraine in 2018-2024.
1.1. Analysis of market development trends in Ukraine (main trends, market features, problems and factors influencing the market)
1.2. Plans of well-known world clothing brands to enter the Ukrainian market (based on data from open sources)
1.3 Key market indicators. Clothing and footwear market capacity
2. Analysis of clothing and footwear imports to Ukraine in 2018-2024.
2.1. Dynamics of import volumes by product groups studied from the Ukrainian Economic Classification of Economic Activities; identification of groups of goods that demonstrate the greatest increase in import volumes in monetary terms
2.2 The main imported clothing and footwear brands to Ukraine: TOP 11 brands in the structure of the total volume of imports of the studied goods (list and their shares) in 2024, comparison of the shares of the same brands in 2023
2.3. Segmentation of imports of the studied clothing and footwear (shares of import volumes of the studied groups of goods in monetary terms in the overall import structure) in Ukraine in 2018 - 2024
3. Main market operators, leading fashion retailers of Ukraine by area (local and foreign brands) in 2023 and their brief characteristics
4. Consumer preferences for clothing and footwear brands
4.1. Analysis of changes in the rating of clothing and footwear brands in Ukraine in 2022-2024. (based on data from open sources)
- women's clothing and footwear stores
- men's clothing and footwear stores
- youth clothing and footwear store
- sports clothing and footwear store
4.2. Demand for clothing type (pants, T-shirts, shirts, jeans, etc.) and gender of clothing in Ukraine (estimation based on Internet queries via Google AdWords)
5. Conclusions and recommendations for the fastest growing clothing and footwear segment:
- by type of clothing (for men, women, children)
- by type of clothing (pants, T-shirts, shirts, jeans, etc.).
- by footwear
- by sportswear and footwear
List of Tables:
1. Capacity of the clothing market in Ukraine in 2018-2024, in monetary terms, USD million, % 2.
2. Footwear market capacity in Ukraine in 2018-2024, in monetary terms, USD million, % 3.
3. Dynamics of import volumes of clothing in the context of the studied product groups in monetary terms in 2018-2024, USD million
4. Dynamics of imports of footwear in the context of the studied product groups in monetary terms in 2018-2024, USD million
5. Shares of TOP-11 imported clothing brands in the structure of total imports of the studied product groups in monetary terms, in 2021-2024, %.
6. Shares of imports of the studied clothing groups in money terms in the total structure of imports in 2018-2024, %.
7. Shares of import volumes of the studied groups of footwear in money in the total structure of imports in 2018 - 9 months of 2024, %.
List of graphs and charts:
1.Dynamics of the average wage of Ukrainians in 2018-9 months. 2024, UAH/month, %.
2. Dynamics of the investment attractiveness index of Ukraine in 2018-2024
3. Shares of the studied clothing groups in terms of imports in 2024, in value terms, %.
4. Demand for clothing by gender in Ukraine in 2021-2024
(by the average popularity of requests per month)
5. Demand for clothing by type and gender in Ukraine in 2023-2024 (by the average number of requests per month)
