Date of Preparation: | November 2024 year |
Number of pages: | 47, Arial, 1 interval, 10 skittles |
Graphs and charts: | 24 |
Tables: | 21 |
Payment method: | prepayment |
Production method: | e-mail or courier electronically or in printed form |
Report language: | ukrainian, russian, english |
1. General characteristics of the market
1.1 Market description (introductory item with a description of the product, its application and codes according to the classifiers)
1.2. Analysis of market development trends (factors affecting the market and their manifestation during the period under study; problems and prerequisites for development)
1.3. General market indicators, calculation of market capacity in 2021 – the first half of 2024. (production + import - export). Rating
1.4. Segmentation and structuring of the market (by types of floor covering (including non-direct competitors), by origin). Rating
2. Main market operators (manufacturers and importers)
2.1. The list of the main market operators and their structuring (general information, types of activities and specialization; product groups, trademarks and assortment; regional representation)
2.2. Market shares of the main market operators
2.3. Degree of competition and risks. Factor analysis of competitors' market shares
2.4. The main operators in the market are indirect competitors: vinyl coating, parquet board, laminate (middle + segment)
3. Estimate of production in 2021 - the first half of 2024.
4. Foreign trade and foreign trade
4.1. Export of SPC coating from Ukraine in 2021 – 1st half of 2024. (volumes, structure, geography)/if data is available
4.2. Import of SPC coating to Ukraine in 2021-2024 (volumes, geography, shares of importers)
6. Price and pricing in the market
6.1. Dynamics of import prices for products
6.2. Average current prices for products
6.3. Description of factors affecting price formation, structure
7. Branding and advertising (analysis of the positioning of competitors on the market, presence in promotion channels)
8. Market consumption analysis
8.1. Consumer preferences for the product, consumer portrait
8.2. Analysis of the Internet audience in the industry, search queries and issuing competitors
8.3. The degree of consumer satisfaction (review analysis)
9. Product sales channels (description and evaluation of the sales structure by channels)
10. Investment attractiveness of the industry
10.1. Analysis of market opportunities and threats for the further construction of a SWOT analysis
10.2. PEST LE - analysis of factors affecting the market and assessment of the probability and degree of their influence
10.3. Existing risks and barriers to market entry
11. Conclusions. Predictive market indicators
11.1. Conclusions and forecast trends of market development
11.2. Construction of market development hypotheses. Forecast indicators of market development in 2024-2027.
11.3. Recommendations for market development
1. UKTZED and NPP codes of the studied goods
2. Geographical structure of the construction market in Ukraine in 2021-2 quarter. 2024, m2, %
3. Customs tariffs (import duty rate) for the studied types of products
as of November 2024
4. Concentration index on the SPC coating market in 2021-2024; CR4 factor
5. The main indices of competition for SPC-covering in 2021-2024; the intensity of competition, calculated on the basis of the degree of similarity of competitors' shares
6. Herfindahl-Hirschman index on the SPC coating market in 2021-2024.
7. Factor analysis of importers in 2021-2023, in natural terms, thousand m2
8. The largest operators in the wholesale market of parquet, laminate and other vinyl coverings
9. The main manufacturers of wooden flooring in Ukraine as of 2023
10. Import of SPC coating to Ukraine in 2021-2024
11. Product range of wholesale market operators
12. Product range of the largest operators of the retail market
13. The range of products presented on the market (according to the main operators), the number of offers
14. Average prices of imported SPC coating in Ukraine by importing companies and manufacturing companies in 2024, USD/m2; UAH/m2
15. Analysis of the presence of importing companies in online communication channels (promotion)
16. Analysis of activity of importing companies in online communication channels
17. Analysis of the presence of retail market companies in online communication channels (promotion)
18. Analysis of the activity of retail market operators in online communication channels
19. Flooring Market Opportunities and Threats
20. PEST LE – market analysis of SPC – coating in Ukraine
21. Market risk map
1. Nominal GDP of Ukraine in 2019-2024 (forecast), in dollar terms, billion dollars
2. Average annual exchange rate of hryvnia to dollar and euro in 2019-2024, hryvnia/dollar, hryvnia/euro
3. GDP deflator in 2019-2024*, annual %
4. GDP per capita in Ukraine in 2019-2024*, US dollars
5. Average income per person in countries as of 2023, USD/month
6. Volume of construction works in Ukraine in 2020-1 quarter. 2024, in monetary terms, billion dollars
7. Volumes of new and commissioned housing in Ukraine in 2019-2024, million m2
8. The capacity of the Ukrainian SPC coating market in 2021-2024*,
in monetary terms, thousand dollars
9. The capacity of the Ukrainian SPC coating market in 2021-2024*,
in natural terms, thousand m2
10. The structure of the Ukrainian flooring market in 2023, in natural terms, m2, %
11. The structure of the Ukrainian flooring market in 2023, in monetary terms, million dollars, %
12. Market shares of the main operators in 2023, in natural terms (m2), %
13. The share of the main operators of the retail floor covering market in Ukraine in 2023,
in monetary terms, %
14. Geography of import of SPC coating to Ukraine in 2023, in natural terms, %
15. The main producers (senders) of SPC coatings in Ukraine in 2023,
in natural terms, %
16. The main importers of SPC coatings in Ukraine in 2023,
in natural terms, %
17. The general dynamics of import prices for SPC - coverage to Ukraine in 2021 - 6 months. 2024, USD/m2; UAH/m2
18. Price dynamics of imported SPC coating to Ukraine by producing countries in 2023, USD/m2; UAH/m2
19. Average monthly number of requests for the main types of floor covering in 2024, number of requests
20. The structure of the main types of floor covering by the number of searches in 2024, %
21. The average monthly number of requests by the main operators of the retail market in 2024, the number of requests
22. Geography of demand for SPC coatings by key regions in 2024,
number of requests, %
23. Sales structure of SPC coating on the Ukrainian market
24. The capacity of the Ukrainian SPC coating market in 2021-2027*,
in monetary terms, thousand dollars